August 29, 2006

Trustafarian

Steve Forbes, inheritor and editor of Forbes magazine and periodic presidential candidate, removed, apologized for, then reissued the article in this month's online version of his magazine that told men that they'll be happier if their wives don't work. The reissued version is now beside an article with an opposing viewpoint by Elizabeth Corcoran.
This is a lot of publicity for Forbes magazine's online edition, something I imagine not many people knew existed before this unfortunate editorial decision. Now, people are looking up the original article, reading Steve's heartfelt apology, and cheering Elizabeth Corcoran's predictable response.
Steve, by the way, just sold a 40% stake of his family's media group to Elevation Partners, which includes blessed Bono as one of its founding partners. That amount, estimated between $250 million and $300 million, is to be used to develop Forbes' online operations. Financial difficulties recently forced our Steve to sell off his Faberge eggs, Victorian art, a private jet, and more, to keep his enterprise afloat.
This is a fortuitous convergence of events - Bono and company to the rescue, and an enormous amount of publicity for his newly funded ventures.
I know that Steve sought the former. As editor, might he have orchestrated the latter?

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